About Us


The Ultimate Sports Guide is published twice a year for San Francisco Bay Area and Northern California sports fans. Issues are distributed free-of-charge at the start of the baseball and football seasons and provide coverage on all the local professional and collegiate sports teams. Included are up-to-date sports schedules that will answer your question as to when and where each game will be played.

Each issue contains essential information for all sports fans. Looking for a sports bar to watch a game or play foosball? Our Sports Bar Directory lists hundreds of sports bars, restaurants and brew pubs by geographical regions, along with the special features and services each provides. Need to find your seat at a local stadium? Consult our up-to-date Stadium Seating Charts covering Bay Area teams. Want to locate a local golf course? Need to place a wager? Planning a ski outing? Consult our Golf, Wagering and Ski directories for suggestions.

Our goal is to provide sports fans with comprehensive information in an informative, easy-to-read format. If you have comments, suggestions, would like to advertise or wish to recommend a sports activity or sports bar, restaurant or brew pub we have overlooked, please contact us at (510) 845-2035 or write theultimatesportsguide@gmail.com. We love hearing from you.


Our Team


Christopher Weills
Christopher graduated from UC Santa Cruz and has been an inveterate publisher for most of his adult life. One series of books, the Goodfellow Catalog of Wonderful Things, earned Christopher, and former wife Sarah Satterlee, a guest appearance on ABC’s Good Morning America, hosted by Joan Lunden.
A long-time Berkeley resident, Christopher has worked in sports publishing for over 40 years, while raising twin daughters Chloe and Selina. Additionally, his current pride and joy resides with grandchildren Sadie, Zander and Kiran.
Christopher can be contacted at theultimatesportsguide@gmail.com.

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Ann Cooke
Director of Sales
Ann has worked for the Ultimate Sports Guide for 20 years. She has also worked for both the Oakland A’s and the Oakland Raiders and her experience includes corporate sales for both Bay Area race tracks, Golden Gate Fields and Bay Meadows, as well as marketing coffee, water and tea services for First Choice Services.
Ann has spent her career promoting positive relationships and mutually beneficial business associations. She is also a huge proponent of a little-known medical micro-circulatory device called BEMER, currently being evaluated by the FDA for approval.
A 40-year resident of Alameda, Ann has been married to Dan Cooke for 33 years. Together they have three grown children, Raychel Cooke, Danielle Sullivan and Grayson Cooke. Danielle and her husband Joey, have given Ann and Dan two granddaughters, Scarlett Rae and Harper Leigh Sullivan.
Ann can be reached at 510-414-5394 or at acooke3495@aol.com.

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Ricky Liu
Web Developer & Designer
Ricky graduated from UC Berkeley with a Computer Science major. He joined the Ultimate Sports Guide in 2017 and has focused on building and designing the company's website. Ricky likes everything that is related to computer science. He has more than seven years experience in object-oriented programming and three years experience in web design. He also enjoys sports, especially basketball. Ricky welcomes the opportunity to help with any computer or website challenges.
Ricky can be contacted at ricky.liuchang@gmail.com.

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Ed Jay
Since 2010, Ed Jay has covered professional sports through his lens. Ed is also a fashion runway and events photographer and his images have appeared in Oakland Magazine, Alameda Magazine, SI.com, New York Times, venturbeat.com, wsj.com forbes.com and Sports Business Journal.
When not behind the camera, Ed is a sponsor of a number of road races in Alameda, benefiting homeless shelters. He is also a financial controller for a national paper manufacturer and distributor and a CPA with a MBA degree. Over the years Ed has been putting together a compilation of images of individuals who have been named Time magazine's most influential people.

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Rich Yee
San Francisco native Rich Yee has been actively photographing for nearly 40 years. In addition to shooting sports, he has had extensive coverage shooting concerts, weddings, travel, fashion and military photojournalism. As an Ultimate Sports Guide photographer he has covered the San Francisco Giants, San Francisco 49ers, Oakland Raiders, Golden State Warriors, San Jose Sharks, Sacramento Kings and various Stanford sports, to name a few. Rich hopes to someday shoot the Olympic games.
When not behind the camera, Rich enjoys working on his rare coin collection and his extensive autograph collection, which includes Presidents, Munchkins and Elvis. RichYeePhotography.com.

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Kenneth Wong
Kenneth Wong began his career as a professional photographer in 2007, and he has been honing his craft in Northern California for over 10 years. Lately he has become fascinated with sports photography.
Wong is equally adept shooting photo sessions outdoors or in the studio. Among his many interests are professional football, motor sports and traveling.
Wong and his family live in San Jose. KDWphotos.com.

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Ron Sellers
I live in Alameda and work throughout the San Francisco Bay Area. My passion is photographing sports and action of any type. My favorite sports to cover are football, rugby and basketball. I've covered the 2013 America's Cup here in San Francisco, and I spend several days each year hanging out of an airplane shooting other planes performing amazing aerobatics.
I have been photographing professional sports since 2004. I have spent the last several years focusing on college athletics, as there are more local colleges and a greater variety of sports and challenges to hone my skills with. I come from graphic design, so I approach photography with a designer's eye, creating bold and striking work. RsellersPhotography.com.


Darren Yamashita
Darren began his sports photography career shooting youth basketball, but quickly branched out to high school and collegiate levels. He has chronicled a long list of sports over the years, from the four major sports to rugby, water polo and lacrosse.
Darren is currently the official photographer for the San Francisco FlameThrowers, a professional Ultimate team, as well as a contributing photographer for MaxPreps. Dyamaphoto.com.

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Austin W. Brewin
Austin W. Brewin is a Berkeley artist who grew up in the Boston area, drawing everything he saw. When he discovered the camera was a better tool than the pencil at capturing special moments, the path forward became clear. By his mid-teens he had access to gifted photographers, professional equipment (Speed Graphlex), a press pass and the hard-nosed assessments of press and year-book editors to refine the skills, toughen the hide and curb the ego.
Austin is a contributing photographer and reporter to Scrum Down, Youth Rugby News and Rugby Magazine. More recently his images have been published in the San Francisco Examiner, Rugby Today, The Goff Report and the Ultimate Sports Guide.
An image called Yosemite From Tunnel View: Tourists and Blue Umbrella, was awarded Best In Show at the 53rd Lodi Arts Festival, the largest juried multi-media art show in Northern California.

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Timothy Reynolds
Born and raised in the San Francisco Bay Area, Timothy Reynolds has been a professional Fashion Photographer for seven years. When not shooting Runway/Fashion photography, he takes in pro and high school sports teams, including the Golden State Warriors, Oakland Raiders, San Francisco Deltas, McClymonds High School football, and shooting for numerous fashion and sports magazines.


Yafei Liang
Content Editor
Yafei is an international sophomore at UC Berkeley and joined the editorial team of the Ultimate Sports Guide in 2017. She is from Guilin, China and her academic interests include economics, business, computer science, and art. She has a significant passion for sports, having finished several half marathons and served on the Municipal Taekwondo team in her city. She is also an acrylic painter who is skillful in using colors to make visual impact. She has published her first book, A Guide to Study Abroad as an Undergraduate, in 2017 with three other editors. Yafei can be reached at debbieliang-123@berkeley.edu.

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Natalie Leung
Facebook, Instagram, Video editor
Natalie Leung is an international student at UC Berkeley and will graduate in the Spring of 2018. Natalie is from Hong Kong and her major is Media Studies. She has a significant passion for media, communication and sports, especially squash. Natalie plays for the Cal Women's Squash Team and will represent Cal at the College Nationals on the East Coast. Natalie can be reached at natalie3191@gmail.com.


George Mattingly
George Mattingly is a book designer, writer, photographer, one-time letterpress printer & typographer.
He attended the Writers Workshop at the University of Iowa in the late 1960s; was book designer for Something Else Press in the early 1970s in Vermont; columnist for MSNBC.com from 1998 through 2002; and taught publishing at New College of California, San Francisco.
He currently works as a freelance graphic designer specializing in books and packaging (with a focus on CDs, DVDs, and wine and liquor labels)
Samples from his portfolio can be found at http://www.mattinglydesign.com/George_Mattingly_Design/home.html.

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Kasey Woo

Kasey Woo is an undergraduate at the University of California, Berkeley. He is from San Mateo and his academic interests vary from economics and business to technical skills such as computer science and data science. Since a very young age, Kasey has been exposed to a wide variety of athletic pursuits, such as soccer, tennis, and skiing. In high school he was a member of the cross country team and a long-distance runner for the track and field team, while actively practicing TaeKwonDo. However, only one sport has always stuck with him: Basketball. Since he was 10 years old, Kasey has had a love for basketball and dreams to have a career related to the sport, perhaps as a sports broadcaster or a head coach. Kasey can be reached at kaseywoo1240@berkeley.edu


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